Market Development Representative

Perch is seeking new efficiencies in our inbound marketing efforts. Your job will be to catch leads that marketing sources, nurture them with automated campaigns, qualify leads that meet our target profile, and hand them off to our sales team.

A day in the life

  • Monitor all lead channels for new prospect contacts
  • Score leads based on target profile and determine the best journey for each lead
  • Utilize your skills to move leads forward into a demo
  • Ask qualifying questions to better understand the prospect profile, needs, and timing
  • Create and automate nurture campaigns for various lead types
  • Man the front lines, relaying any information that may be of value to the team around best practices, feature requests, or competitive pressures

A perfect match

  • You’re autonomous and adaptable, and enjoy finding things you can improve
  • You embrace the idea of automation and working smarter, not necessarily harder
  • You are creative and view yourself as a strong communicator
  • You have some experience with Salesforce and Pardot
  • You take pride in your work and appreciate the latitude to make your own decisions (and own them)
  • You want to get into the fast-paced and ever-changing technology software space
  • You have high energy and a proven level of high performance in previous studies or professional work

Above and beyond

  • Marketing automation experience
  • Skills in content writing
  • Experience working with a creative team